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Wait, what’s CTV?
Let’s break it down: Connected TV (CTV) is basically a device that streams video content over the internet. Think smart TVs or external devices like Chromecast and Roku. No more schedules, just on-demand entertainment! With CTV, your ads can reach students during their favorite shows, maximizing exposure and engagement. It’s the best of both worlds–traditional TV with a splash of digital magic!
Why Ambio?
Audience Precision
We specialize in precisely targeting prospective students, be it undergraduates, graduates, or adult learners. By leveraging mobile data, we can pinpoint student households or tap into 15K+ different demographic data points to reach potential students and parents directly on all their devices.
Moreover, we can retarget website visitors with commercials, keeping your message top-of-mind. This combines the experience and expansive reach of TV combined with the precise targeting of digital marketing.
70%
In 2023, CTV's global household penetration grew to over 70%
1.2B
There are 1.2 billion users monthly, across streaming platforms
1.5M
Together, we served ads to 1.5 million high school students
First and Only in CTV Attribution
We get it – getting more ‘butts in seats’ is a challenge that demands smart solutions. That’s where we come in. As the first and ONLY company in higher education to offer this capability, our integrated dashboard not only tracks essential metrics but also uniquely links CTV ad views to conversion metrics, from first ad exposure to enrollment.
Our innovative approach provides a comprehensive view of your marketing efforts, ensuring you can measure the impact of your CTV campaigns like never before.
Elevate Your Ad Game
Crafting engaging content is crucial for CTV ads, but we understand time and budget constraints can make this challenging. AmbioEdu is here to help! We can assist you in repurposing existing assets into compelling commercials that captivate your audience and drive results.
Plus, we offer this service at an affordable price, ensuring your campaigns are not only effective but also cost-effective.
99%
of all US households pay for at least one streaming service
81%
of streaming occurs on the TV screen
+30%
streaming TV offers 30% higher ROI than other channels
Data-driven Decisions
We know data is king, and we can help you gain a holistic view of your marketing efforts by integrating seamlessly with Google Analytics. Our comprehensive suite offers detailed data on audience engagement, conversion rates, and campaign effectiveness, empowering you to make informed decisions and fine-tune your marketing strategy for maximum impact.
We’re here to boost your brand–and your enrollment .
Creative Production
Creative Production
Craft captivating stories with stunning visuals. Ambio’s customized design solutions and focus on creative storytelling will amplify your brand and connect deeply with student audiences.
- Compelling Visual Storytelling
- Customized Design Solutions
- Brand Amplification through Creativity
Gamers. Change makers. Career shakers.
We’ve partnered with all of the top networks to ensure you can connect with your target audience.
Our Insights
Read our latest industry insights and learn about how we are moving the needle in higher education.
Unlocking the Power of Cross-Channel Marketing with CTV
In today's fast-paced digital landscape, successful marketing strategies rely on the synergy between various channels.
Unlocking the Power of Connected TV for Universities: A Fun and Fresh Perspective
Connected TV (CTV) can supercharge your university's marketing strategy.
Navigating the Streaming Seas: How CTV Hooks Tech-Savvy Students
It's time to revolutionize the way you connect with students!