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Person recording a video on a smartphone for digital marketing content, symbolizing video-first storytelling in higher education.

5 Tips to Increase Enrollment in Higher Education

It’s time to build connections that drive real enrollment growth.

Marketers analyzing CTV campaign attribution data on a tablet showing charts and performance metrics.

Can You Trust Your CTV Attribution? What Higher Ed Marketers Should Ask Their Ad Partners

If you can’t measure it, you can’t market it.

The 2025 Digital Collegium Conference stage in Grand Rapids, Michigan.

Key Takeaways from Digital Collegium 2025

Fresh perspectives, honest conversations, and hard truths higher ed needs to hear.

Benefits of Location-Based Marketing for Higher Ed Enrollment

From Map to Enrollment:
Reaching Students Where They Live

Close-up of a hand sketching a content strategy layout on paper, with bold ‘Content’ written across the top — symbolizing planning, creativity, and higher ed marketing success.

Content Marketing Strategies for Higher Education Success

When streaming sparks interest,
content helps seal the deal.

Young woman streaming content on connected TV while sitting on a couch

CTV Is Higher Ed’s Biggest Opportunity in 2025

CTV is climbing fast while mobile stalls.
Are you ready?

Reports & Whitepapers

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Ambio Select Network Guide - Audience Targeting Done Right

Audience Targeting Done Right

With Ambio Select, we've meticulously crafted networks tailored to distinct audiences, such as News & Info, Homeowner & DIY, Outdoor, Sports, Higher Education, Women's, Men's, and more. Understanding your audience and their preferred content consumption channels is paramount when crafting a program where channel selection is critical. Our content is always 100% non-skippable, ensuring maximum engagement. Delivery occurs exclusively on large screens, and our reporting provides detailed insights into the specific locations where your commercials were aired.

What you should expect

  1. Channel & Network Design: In identifying your audience, we will organize a list of channels in which we feel your audience would consume content. Your advertisements would only play on those listed channels.
  2. Commercial Deployment: Utilizing your commercial content, we will deploy your commercial to only the channels we outline. Users who stream those channels, will be exposed to your commercial.
  3. Reporting & Optimizations: With detailed reporting, we will outline your advertisement's performance which will include where your ads were viewed.

Ambio Select Network Guide

Precise Connected TV with Enrollment Attribution

Precise Connected TV

Delivering the power of TV with precise household targeting and enrollment attribution.

AmbioEdu is an industry-first Connected TV (CTV) performance platform designed specifically for higher education. It is the only CTV platform to combine fully optimized media buying with comprehensive measurement and digital attribution.

What you should expect

  1. Audience Targeting + Media Activation
  2. Household Device Identification
  3. Outcome Event
  4. Attribution
  5. Reporting

Precise Connected TV with Enrollment Attribution

The First and Only CTV Advertising Platform Purpose-Built for Higher Education

How AmbioEdu uses CTV to maximize your campaign goals

With AmbioEdu's expertise in CTV advertising, we unlock the full potential of this powerful medium to achieve your campaign objectives with precision, creativity, and effectiveness.

Key Features:

  1. Identifying Campaign Goals
  2. Precise Targeting
  3. Compelling Content Delivery
  4. Strategic Placement
  5. Performance Tracking

The First and Only CTV Advertising Platform Purpose-Built for Higher Education

Ambio - The Essential Guide to CTV for Higher Education Marketers

Essential Guide to CTV

Everything Higher Education Marketers need to know to get started with performance CTV advertising - without reinventing the wheel.

Questions you can expect to answer

  1. What sets CTV apart in Higher Education marketing?
  2. Do I have to start from scratch with CTV-specific ad creative?
  3. How do I embark on my journey with CTV?

The Essential Guide to CTV for Higher Education Marketers

Upcoming Events

Sun
9-12
November

AMA Symposium for the Marketing of Higher Education

National Harbor, MD
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