Month: October 2025

Person recording a video on a smartphone for digital marketing content, symbolizing video-first storytelling in higher education.

5 Tips to Increase Enrollment in Higher Education

It’s time to build connections that drive real enrollment growth.

Marketers analyzing CTV campaign attribution data on a tablet showing charts and performance metrics.

Can You Trust Your CTV Attribution? What Higher Ed Marketers Should Ask Their Ad Partners

If you can’t measure it, you can’t market it.

The 2025 Digital Collegium Conference stage in Grand Rapids, Michigan.

Key Takeaways from Digital Collegium 2025

Fresh perspectives, honest conversations, and hard truths higher ed needs to hear.